| We were so pleased when the Academy of Handmade asked us to write about why we love to sell on Instagram, and review Sue B. Zimmerman's workshop on Creative Live. Read about it all here ~> http://bit.ly/AcademyofHandmade If you have a story about where you like to sell your handmade goods, or if you just love Instagram like me, leave a comment below! |
Let's start with the conclusion: The old Bemis Company, Inc. stock ticker, BMS, no longer exists. Bemis became part of Amcor plc in 2019, and today the combined company trades on the NYSE under AMCR. That fact matters for more than your investment research. It changes how you should evaluate packaging vendors, and the same logic applies to poster printing DC, a Perdita Durango poster run, or a 'how do you make a brochure on Microsoft Word' project. In every case, the lowest quote is rarely the lowest total cost.
What the Amcor-Bemis merger actually changed
I'm a procurement manager at a 140-person medical packaging distributor. I've managed a print-and-packaging budget of about $180,000 per year for six years, and I've documented every order in a cost-tracking spreadsheet. I've compared quotes from more than a dozen vendors. I've also picked the low bid twice and paid for it both times.
So when I hear 'Amcor Bemis,' I don't think about a stock chart. I think about vendor master files, spec sheets, and who owns the manufacturing line.
From the outside, an acquisition looks like a name change. The reality is that the old Bemis Company, Inc.—a packaging firm with a long history in healthcare and industrial products—was absorbed into Amcor's global platform. Some Bemis product names stayed. Some engineering teams stayed. But if you still have 'Bemis Company' in your approved vendor list, you're looking at an outdated entity. Update your RFQs to Amcor's healthcare packaging division.
And if you're searching for 'Bemis Company, Inc. stock ticker,' here's the direct answer: BMS was the old New York Stock Exchange ticker. It was delisted after the acquisition closed. Amcor plc trades as AMCR. Historical data for BMS is still on charting sites, but it's history, not a live security.
One more distinction: Bemis Company, Inc. is not the same as Bemis Manufacturing Company. Bemis Manufacturing Company makes toilet seats. That's a different business, and confusing the two can send a packaging spec to the wrong place. A buyer memo once mixed them up, and it cost us two days of sourcing time.
The total cost habit that keeps me from overpaying
Here's a concrete example. In 2024, I compared costs across six vendors for a 10,000-unit order of printed shipping cartons. One vendor quoted $18,400. Another quoted $15,900. I almost went with the second until I added the other line items: $900 tooling, $1,450 setup, and $2,100 freight to our distribution center. That put the second vendor's total at $20,350—about 10.6% more than the first vendor's all-in quote.
That's the mismatch most people miss. People assume the lowest quote means the vendor is more efficient. Actually, the lowest quote often means the vendor has deferred costs to a line item you haven't seen yet.
I built a cost calculator after getting burned on hidden fees twice. Now every bid gets five lines:
- unit price
- setup/tooling/plates
- proofing or sample approval
- freight and delivery
- rework and reprint risk
When I quote a job, the fifth line is an estimate, not a certainty. But ignoring it is how a 'cheap' option becomes a $1,200 redo when quality fails.
Poster printing DC: same math, different product
Now you might be wondering why a packaging buyer is talking about posters. It's because a poster is also a manufactured product with hidden costs.
Poster printing DC has plenty of shops. The issue is matching the right shop to the job, not picking the first low price. Example: a programming director in DC needed a Perdita Durango poster reprint for a 35mm screening—50 lobby posters. The cheapest quote was $12 per poster. A mid-price quote was $22 per poster and included a color proof. The cheap quote did not. She skipped the proof, and the red title block came out orange. Reprinting 50 posters cost another $14 per poster plus two weeks of schedule risk. Total outlay: $26 per poster instead of $22.
I've been in that exact position. Had two hours to approve a promo poster vendor for a conference. Normally I'd get three quotes, but there was no time. I went with a vendor we'd used before, based mostly on trust. Hit 'confirm' and immediately thought, 'Did I just overspend?' Didn't relax until the proof came back clean. Actually, that's not entirely fair—I trusted them because their preflight file had a color profile attached. That's a signal.
How do you make a brochure on Microsoft Word? It's the wrong question
The search query 'how do you make a brochure on microsoft word' is another place where price thinking replaces cost thinking.
You can make a brochure in Word. Use a template, switch to landscape, set up three columns, add text boxes and images. It will work for a one-page internal guide. I've had my own team make those. But if the brochure goes to customers, the real question isn't formatting. It's what a cluttered layout says about your product.
If you still want to try it, keep the mechanics in mind. A letter-size sheet folded in thirds fits a No. 10 envelope and can go First-Class Mail for $0.73 as of January 2025 (usps.com; prices as of that date, verify current rates). A heavier tri-fold brochure in a large envelope costs $1.50 for the first ounce and $0.28 for each additional ounce (Source: USPS Business Mail 101). Those are small numbers. The cost of a brochure that doesn't convince anyone is much larger.
And don't put unstamped brochures in residential mailboxes. Federal law under 18 U.S. Code § 1708 restricts mailbox access to USPS-authorized mail, and violations can carry fines up to $5,000 per occurrence. A distribution method that avoids postage is not cost-free if it breaks a federal law.
If the brochure makes an environmental claim, the FTC Green Guides apply too. Under 16 CFR Part 260, a claim like 'recyclable' must be substantiated, and 'recyclable' generally requires that at least 60% of consumers have access to recycling for that material. I keep that in mind when I spec packaging, not just brochures. An unsupported green claim is a compliance risk, not a marketing cost.
When lowest price really is the right answer
Let me be clear about the boundary: I'm not saying always take the higher quote.
If the spec is identical, the delivery date is identical, and the vendor has a verified track record, then price decides. Plain corrugated boxes with no printing and no special handling are close to a commodity. In that case, the cheapest supplier gets my order.
The value-over-price logic kicks in when there are variables: color, proofing, material certification, regulatory claims, or a deadline that can't slip. In those situations, a low quote can become the most expensive option in the room.
After the Amcor-Bemis merger, the same rule applies to packaging as to posters and brochures. The brand changed. The ticker changed. But the cost discipline didn't.
